Smart marketing and an entrepreneurial spirit have propelled many self-published books to become best-sellers. Modern examples are ‘Life 101’ by Peter McWilliams and John Roger, ‘What Color is Your Parachute?’ by Richard Bolles, and ’50 Simple Things You Can Do to Save the Earth’ by Julie Bennett and John Javna.

Self-publishing, according to many in the modern literature sector, has been afflicted by a so-called stigma of amateurism. However, this attitude is regarded nowadays as a thing of the not-so-distant past. The reason being, that many self-published books have proven time and again that they can be deserving of praise and respect from even he harshest book critics.

Within some of the more entrenched and conservative publishing hubs and conventional literary centers, this kind of stigma may still surround self-publishing, but to many of those who are willing to embrace change and progress, it is becoming more of a timely wake-up call for numerous trade houses, writers, and book agents alike.

To some experts, most writers today still do not fully realize how advantageous self-publishing actually is. The practice could potentially stand to become a way of making good and timely content more available and accessible to the masses. To some writers, print-on-demand (POD) is very unlikely and self-publishing is offering much more opportunities, especially for first-time writers and book authors.

As always, authoring a book or written material for the first time can mean going through a baptism of fire. Getting into self-publishing arrangements can be a tough decision to make. Many new writers still prefer to first try a more conventional approach to getting published, which consists of initially approaching an agent, waiting patiently for responses, and then possibly dealing with the harsh and bitter reality of rejection. Self-publishing can be a ticket to getting published without having to undergo the normal ordeals of publishing. It is not surprising that more writers and authors are deciding to self-publish despite all the risks and challenges involved.

Most self-publishing arrangements call for authors to assume full or a greater part of the publishing costs. Some publishers may be willing to give assistance and facilitation, but these will incur a variety of fees and service charges. If you are planning to self-publish a book or manuscript, don’t enter into any self-publishing arrangements with your eyes shut just because you really want to see your work published.

Many professional writers are also now encouraging more beginners to consider self-publishing. Their argument is that self-publishing helps to empower writers about marketing ideas, platform building, promotional strategies, and provides practical life experience on what it takes to manage the process of getting a book written, published and sold. Some experts say that it is the author’s responsibility to not only breathe life into their books, but also drive interest in getting them read. According to this point of view, therefore, if a book doesn’t sell, it could be inferred that the author is not really trying. This statement can be considered especially true for self-publishing authors.

In summary, self-publishing can be a viable way to create, achieve and maintain a highly successful book writing business or career. The world of publishing is undergoing major changes and self-publishing may just evolve to become the new dominant paradigm. Achieving success with self-publishing can be challenging, but it is an option worth considering, especially for aspiring authors with limited financial resources, or for those who tried more traditional publishing routes and have not yet found success.

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